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"Past Events"
Topic: Innovation: A Global Hybrid Model Leveraging The “Old” With the “New”
David Linger, Director of Technology Partnerships and Commercialization for GE Aviation, will discuss the evolving approach to Open Innovation. He will share with us how GE Aviation is leveraging the traditional model of using a larger internal research and development lab with internal [...]
Topic: A Brand Equity Match: Cincinnati USA and the 2012 World Choir Games
Presenter: Dan Lincoln, President and CEO, Cincinnati USA Convention & Visitors Bureau
Partners in Competition – Making an exclusive model work for you
For two Cincinnati companies, competition is in everything they do. Whether it’s on the hardwood of the University of Kentucky’s basketball court or in corporate offices working together, competition is going to come into play at some point. However, while competition may [...]
Topic: Kroger: Giving Hope a Hand® 2011
A real-life case study to unfold in front of your eyes
Presenter: Janet Ausdenmoore, Director of Corporate Affairs for The Kroger Company
‘Tis the season to join in holiday cheer with friends, network with professionals and enjoy a delicious Montgomery Inn lunch. on Friday, December 9 at the original Montgomery Inn in Montgomery.
To encourage the spirit of giving, we are again partnering with the Cincinnati Freestore Foodbank on [...]
Topic: Competitive Intelligence: Expand opportunity, reduce risk, improve marketing effectiveness
Speaker: Scott Yaw, President, Scott Yaw Associates LLC
Join us for the last luncheon until September!
Topic: “Building the SPARK between Marketing and Sales Strategies”
The market is the market and the current business environment is here to stay for the near future, according to the experts. Marketing in tough markets is even tougher without an effective and strategic connection between marketing and your foot soldiers, your sales team. Are you [...]
Join us at the Regional Innovation Management Conference presented by the AMA and PDMA that will be November 17 at METS Center in Erlanger. The Tri-State Innovation Management Conference is a focal point in Cincinnati for Ohio, Indiana and Kentucky businesses ready to move on with innovative visions for growth.
Professionals [...]
Future Trends and Insights
Today, customers seek an “experience” that delivers a sense of deep satisfaction…something beyond the “regular,” perhaps even a bit different or out of the ordinary. In a world marked by sameness and bland or declining customer service, those organizations that provide an exceptional experience for their customers will rise well above [...]
Topic: Leveraging mobile marketing
Smartphones are upending traditional print and web-based marketing by changing the relationship between customers and businesses. Customer behavior is being shaped by the immediacy of mobile apps and consumers now expect instant access to product information, pricing, and product availability, along with value-added services such as infotainment, product discounts, and [...]
MPMF – A Music Based Marketing Machine
Join us at the next luncheon as Chris Witham, Partner/Managing Director at Topic Design Group, and Dan McCabe, Marketing/Promotions Manager at City Beat Events and Producing Director of the MidPoint Music Festival (MPMF), discuss the strategic vision, brand position and integrated marketing efforts that have [...]
OneSight – Revealing Luxottica’s Best Kept Secret
Luxottica, a global leader in optical manufacturing and retail distribution, began sharing our business expertise with those in need back in 1988 through OneSight, a family of charitable vision care programs. However, over the last 20+ years, the business has shied away from publicizing our charitable efforts. Current [...]
How to help a client build a brand by throwing out everything you ever knew about advertising
Join us on November 19 to hear Todd Spencer, President of Doe-Anderson and Bill Samuels, Jr., President and CEO of Maker’s Mark, discuss their 40-year relationship highlighting how they’ve built one of the world’s most successful and iconic [...]
The Real Measure of Success: Mastering ROMI (Return on Marketing Investment)
Now more than ever, marketers are being challenged to bring accountability to their campaigns and justify their marketing spend. But what elements can truly make—or break—a marketing initiative? And how can you ensure that your next marketing program delivers the results you need for [...]
Building a 21st Century National Education Brand
Join us on October 15 to hear Michael Sullivan, SVP of Marketing at the University of Phoenix, as he talks about fostering significant success in an environment in which there is a sense of urgency concerning the future of higher education. This session will [...]
Join us as we kick off our 2010-11 season with a CincinnatiAMA Mixer at City Cellars on Thursday, September 16 from 5.30-7.00 pm! After all the recent summer heat, this will be a great way to get back to networking with friends, colleagues, and peers in a very cool and fun venue! For just $10, chapter [...]
Can’t make the whole two-day blow-out? Stop by for the lunch-only portion on Thursday, Sept. 23 . The keynote speaker will be Drew Buckley, COO of Electus, who will share his insights on the evolving world of digital entertainment. Drew Buckley is the Chief Operating Officer of Electus where he is responsible for [...]
The third annual Digital Non-Conference is back in the Queen City and ready to rock your digital world on Thursday, Sept. 23 and Friday, Sept. 24. Interact and engage with local, regional and national digital connoisseurs. Learn, discuss, network and share ideas on the future of all things digital.
“Digital Media s [...]
